With a mission of affordable, healthy, local food for all, Wholesome Wave empowers under-served consumers to make better food choices by increasing affordable access to healthy produce.
Wholesome Wave makes fruits and vegetables affordable through two flagship programs: first, by doubling the value of food stamps when they are spent on fruits and vegetables, and second, by working with doctors to prescribe produce…literally.
If people can’t afford produce, they can’t buy it. But when they can, they do. When Americans eat more fruits and vegetables, there are immediate improvements for families and farmers—and enormous long-term gains for public health, local economies and the environment.
Through a national network, Wholesome Wave pilots, perfects and scales programs that make produce affordable for Americans who need it most.
Learn how you, too, can support your neighbors in need. Go to: wholesomewave.org